Definity Investment and Insurance Strategy Overview
OUR STRATEGY
OUR PURPOSE
Building a better world
by helping our clients
and communities
adapt and thrive
Become one of the
five largest P&C
insurers in Canada
STRATEGIC OBJECTIVES
Maintain our digital
leadership
Consistently
deliver disciplined
financial
management
OUR AMBITION
To be one of Canada's
leading and most
innovative P&C
insurers
OUR PROMISE
Making insurance
better
•
KEY FOCUS AREAS
Leverage Vyne to increase our share of the
broker channel
Grow and diversify our Commercial Insurance
business
Capitalize on the expanding digital direct
insurance market
Deliver a superior claims experience that
supports and satisfies customers
•
•
.
Position Definity as
a purpose-driven
sustainability
leader
Grow and diversify through acquisitions and
partnerships
Attract and retain top talent
Maintain our pace of innovation
Deliver on our Inclusion, Diversity, Equity and
Accessibility (IDEA) targets, climate goals, and
other ESG priorities
definity.
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