Touring and Market Expansion

Leading Category Internet Search Position Decades of product innovation have driven unrivaled unaided brand awareness of >60%¹ and category-leading search 2Zillow Searched more 3x our nearest competitor "real estate" realtor.com® REDFIN 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 Source: Google Trends (2010-2023) for search terms "Zillow," "real estate," "Realtor.com," "Redfin." 1. Based on Zillow Group internal data of buyers. 9 ZILLOW GROUP

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