Creating the Future of Finance - Breakthrough Innovation
K
KASIKORNTHAI
KASIKORNBANK Vision, Purpose and Culture
Vision
Purpose
Customer
Promise
BANK OF SUSTAINABILITY
ธนาคารกสิกรไทย
开泰银行 KASIKORN BANK
"KASIKORNBANK aims to be the most innovative, proactive, and
customer centric financial institution, delivering world class financial services
and sustainable value for all stakeholders by harmoniously combining
technology and talent"
To Empower Every Customer's Life and Business
Total Solution
Attentive & Inclusive Any Time & Any Where
Trustworthy
K-Culture
Leadership
A PIONEER FOR THE BETTER, A STEP AHEAD FOREVER
Customer at Heart | Collaboration | Agility | Innovativeness | Integrity
PURPOSEFUL AND PRACTICAL LEADERSHIP
บริการทุกระดับประทับใจ
K
KASIKORNTHAI
The K-Strategy
■ K-Strategy is reimagined to drive growth and empower customer
Vision
Sustainable
Development
Purpose
BANK OF SUSTAINABILITY
ธนาคารกสิกรไทย
开泰银行 KASIKORN BANK
"KASIKORNBANK aims to be the most innovative, proactive, and
customer centric financial institution, delivering world class financial services
and sustainable value for all stakeholders by harmoniously combining technology and talent"
ESG
Beyond Banking & Innovation
Strong Brand
To Empower Every Customer's Life and Business
Growth
Strategy
PAY
Dominate Digital
Payment
Reimagine Commercial
& Consumer Lending
Data
Key
Capabilities
898
Democratize
Investment & Insurance
Penetrate
Regional Market
Strengthen Harmonized Sales and Service Experience
HR
Proactive Risk & Compliance
Value-Based Productivity
บริการทุกระดับประทับใจ
IT
9
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