BYD's NEV Dominance
STATE OF CHINA'S AUTO INDUSTRY
Foreign brands are especially weak in comparison to Chinese
brands in 2023
China PV Sales by Brand Origin
(% in terms of sales volume)
2017-2022
China PV Sales by Brand Origin
(YTD, 2023)
Brand
Total Sales Volume
Local
OEMs
42%
44%
39% 36%
YoY
41%
47%
Origin
(thousand units)
52%
Local
2,683
5.3%
Germany
1,007
-9.2%
Japan
797
-31.3%
Global
OEMs
61%
58%
56%
64%
USA
483
-9.3%
59%
53%
48%
Korea
82
-12.8%
2017 2018 2019 2020 2021 2022
2023
YTD
Local brands are very likely to outsell foreign brands for the first time since the opening and reform era
began in the 1980s
Gains accrue to a very small number of local players
Japan OEMs are the biggest loser in the price war so far in 2023
Source: CAAM, desktop research, Automobility analysis
Automobility Ltd
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