Anghami SPAC Presentation Deck slide image

Anghami SPAC Presentation Deck

GROWTH MARKETING WILL CONTINUE TO BE EFFICIENT... 14X 12X 10X 8X 6X 4X 2X IMPROVED ROI ON MARKETING SPEND Forecast period assumes, conservatively, that ROI falls back to 2018 levels as we scale 4X 2017 6.1X 10.2X 2018 2019 12.8X Source: Management Projections 2020 REVENUE / GROWTH MARKETING 6.4X 6.1X 2021F 2022F 6.7X 2023F 7.6X 6.4X "1 2024F 2025F Since 2017, marketing has been increasingly efficient. Targeting, content recommendation and churn - have all been optimised by our dedicated team of local professionals From 2019 to 2020 we saw, 2x rise in retention of new users Conversion rates crossed 20% 41 Overall LTV/ CAC of 8.1x
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