Azerion SPAC Presentation Deck
M&A track record
M&A case studies: Turnaround acquisitions helped to create the platform
European programmatic ad platform
Acquired: 2018
Developed Azerion's offering to provide a comprehensive in-game and other
content advertising solutions to publishers in Europe
Turnaround:
Elimination of unprofitable clients
Internalizing product development
Step-change in efficiency: EBITDA margin 600bps+²
0
●
PF Revenue¹
(€m)
28
71
2018
Improve Digital
SellBranch
azerion
8
63
2019
3
51
2020
PF EBITDA¹
(€m; % margin)
-1%
-0.4
sellbranch
IMPROVE DIGITAL
2018
2%
1.4
2019
6%
2.9
2020
Finnish game developer specializing in social gaming
Acquired: 2018
Accelerated profitable growth:
Extended product offering
Integrated monetization products
Revenue increased 3x
EBITDA margin improved by 38 percentage points between 2018 and 2020
●
●
●
PF Revenue¹
(€m)
(1) 2018 pro forma for full year results. (2) Improve Digital pro-forma EBITDA margin increase between 2018-2020.
5
2018
9
2019
15
2020
PF EBITDA¹
(€m; % margin)
-20%
-1.1
2018
2%
0.2
sulake
2019
18%
2.7
2020
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