Sinch Mergers and Acquisitions Presentation Deck
Multi-brand strategy
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Message
Media
Mid-market
Small and medium sized
businesses, mid-market
accounts, and channel
partners
Established position in
Australia and New
Zealand, some presence in
US and Europe
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Click Send
TM
Tech-capable
Targets "tech capable"
small and medium sized
businesses
Feature-rich offering
Strong partner ecosystem
with integrations to other
SaaS applications that are
popular with SMEs
Global focus
Track record of successful M&A with
9 acquisitions since 2014.
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SimpleTextine
Non-technical
Targets non-technical
small and medium sized
businesses
Focus on easy-of-use,
quick setup and pre-
programmed use cases
US focus
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Legacy brands
Existing customers
Legacy brands and website
maintained as is
JP
Customers migrated to
shared technology platform
once feature gaps are
closed
Limited outbound
marketing, but digital
footprint kept in place for
inbound leads
Migration to capable multi-brand platform creates economies of scale
and improves product experience for acquired customers.
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