IDFC FIRST Bank Merger and Performance Update
5a. Building the right culture of trust, transparency and customer first is a
foundation block for the bank
Foundation
Customer focused
We put the customer's interest first by putting ourselves in the
customers' situation and viewing things from their perspective
G
Collaborative
We develop, maintain and
strengthen relationships with both
internal and external stakeholder
Empowered
We trust our employees' ability to
be successful, especially at
challenging new tasks; delegating
responsibility and authority
#alwaysyoufirst
Values
Our Cultural Tenets
to guide every
action we take
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Action oriented
Innovative
We constantly strive to innovate
in the customer's interest
Decisive
We exercise best judgement by
making sound and well-informed
decisions
We consistently demonstrate focus, initiative and
energy to deliver our promise of delighting customers
When IDFC First Bank was formed with the merger between erstwhile Capital First and
erstwhile IDFC Bank, we deliberated a lot on what our founding theme should be and
finalized on the theme 'Always You First' - where 'You' refers to our customer. This
theme cuts across the entire organization and binds the bank to a single theme
Our Mission
We want to touch the lives of
millions of Indians in a positive
way by providing high-quality
banking products and services to
them, with particular focus on
aspiring consumers and
entrepreneurs of our new India,
using contemporary technologies
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IDFC FIRST
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