Global Sales and FCEV Strategy Update
China Market
Industry Demand
(Thousand units)
24,140
23,016
20,804
2017
YoY -6.6%
19,436
2018
2019
2020
Hyundai Sales (Wholesales)
M/S
3.3%
3.4%
3.1%
(Thousand units)
790
785
YoY -32.3%
650
2017
2.3%
China Strategy
Successful
new car launch
Long-term roadmap
for sustainable growth
Recover sales and M/S
• Improve profitability &
dealer competitiveness
New Model Line-up
. Focus on EV & Genesis
• Optimize capacity &
dealer network
2020
440
Sedan
伊特
2018
2019
2020
SUV
Sales by Model
(Thousand units)
2021
La Festa F/L
Elantra
Mistra
Tucson
Custo
ix35 F/L
19.2%
20.2%
14.8% 12.5% 6.4% 6.3%
China Strategic Models (50%-60%)
22,8% 13.2% 8.1% 14.9% 8.7%4.9%
650 (2019)
EV
440 (2020)
La Festa EV
Elantra ■ix35
(C2-Sedan) (SUB-C)
La Festa Celesta
(C2)
(C2)
■ix25 Mistra
(SUB-B) (D-Sedan)
Others
16
* Palisade will be imported from Korea
. Launch schedule is subject to change
Mistra EV
HYUNDAIView entire presentation