BMW Dealer Network Expansion

5S CONCEPT WON POSITIVE FEEDBACK FROM THE MEDIA. + china.com* china.com corporation TAXI 網 "The introduction of the 5S leads BMW dealers into a new era. "The 5S concept, developed in China, may be rolled out globally. China is also becoming an important source of BMW's global brand strategy." BMW dealer network in china, D.Kirchert, Oct 2012 Page 19

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