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Mar 31, 2022

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#1DOSATHER SWINGIN' STAGE JAA INVESTOR PRESENTATION eventbrite NOV. 2022 ACKSONVILLE SA NC END FESTIVAL City of Jacksonville Division of Sports & Entertainment Jacksonville, FL#2Disclaimer Regarding Forward Looking Statements This presentation contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended (the "Securities Act"), and Section 21E of the Securities Exchange Act of 1934, as amended, that involve substantial risks and uncertainties. Forward-looking statements generally relate to future events or our future financial or operating performance. In some cases, you can identify forward-looking statements because they contain words such as "may," "will," "appears," "shall," "should," "expects," "plans," "anticipates," "could," "intends," "target," "projects," "contemplates," "believes," "estimates," "predicts," "potential" or "continue" or the negative of these words or other similar terms or expressions. All forward-looking statements are based on information and estimates available to us at the time such statements are made and are not guarantees of future performance. You should not rely upon forward-looking statements as predictions of future events. We have based the forward-looking statements contained in this presentation primarily on our current expectations and projections about future events and trends that we believe may affect our business, financial condition, results of operations and prospects. The outcome of the events described in these forward-looking statements is subject to risks, uncertainties and other factors described under the caption "Risk Factors" in our Annual Report on Form 10-K for the year ended December 31, 2021 and our Quarterly Report on Form 10-Q for the quarter ended March 31, 2022. Moreover, we operate in a very competitive and rapidly changing environment. New risks and uncertainties emerge from time to time, and it is not possible for us to predict all risks and uncertainties that could have an impact on the forward-looking statements contained in this presentation. The results, events and circumstances reflected in the forward-looking statements may not be achieved or occur, and actual results, events or circumstances could differ materially from those described in the forward-looking statements. The forward-looking statements made in this presentation relate only to events as of the date on which the statements are made. We undertake no obligation to update any forward-looking statements made in this presentation to reflect events or circumstances after the date of this presentation or to reflect new information or the occurrence of unanticipated events, except as required by law. We may not actually achieve the plans, intentions or expectations disclosed in our forward-looking statements and you should not place undue reliance on our forward-looking statements. Our forward-looking statements do not reflect the potential impact of any future acquisitions, mergers, dispositions, joint ventures or investments we may make. In addition, statements that "we believe" and similar statements reflect our beliefs and opinions on the relevant subject. These statements are based upon information available to us as of the date of this presentation, and while we believe such information forms a reasonable basis for such statements, such information may be limited or incomplete, and our statements should not be read to indicate that we have conducted an exhaustive inquiry into, or review of, all potentially available relevant information. These statements are inherently uncertain and you are cautioned not to unduly rely upon these statements. Disclaimer Regarding Non-GAAP Financial Measures This presentation includes certain non-GAAP financial measures not based on generally accepted accounting principles. We presents non-GAAP financial measures when we believe that the additional information is useful and meaningful to investors. These non-GAAP financial measures are in addition to, and not a substitute for or superior to, measures of financial performance prepared in accordance with GAAP. The non-GAAP financial measures we use may differ from the non-GAAP measures used by other companies. We believe that the use of Adjusted EBITDA, Adjusted EBITDA Margin and Adjusted EBITDA per Ticket are helpful to our investors as these metrics are used by management in assessing the health of our business and our operating performance. These measures, which we refer to as our non-GAAP financial measures, are not prepared in accordance with GAAP and have limitations as analytical tools, and you should not consider them in isolation or as substitutes for analysis of our results of operations as reported under GAAP. You are encouraged to evaluate the adjustments and the reasons we consider them appropriate. See the appendix to this presentation for the reconciliations of non-GAAP financial measures to the most directly comparable GAAP measures. We have not reconciled forward looking Adjusted EBITDA to net income (loss), the most directly comparable GAAP measure, because we cannot currently predict with reasonable certainty the ultimate outcome of certain components of such. reconciliations, including payroll tax expense on employee stock transactions, that are not within our control, or other components that may arise, without unreasonable effort. For these reasons, we are unable to assess the probable significance of the unavailable information, which could materially impact the amount of future net income (loss). Disclaimer Regarding Ticketing, Creator and Event Metrics This presentation includes certain measures related to our ticketing business, such as paid ticketing metrics, paid creators and paid events. We believe that the use of these metrics is helpful to our investors as these metrics are used by management in assessing the health of our business and our operating performance. These metrics are based on what we believe to be reasonable estimates for the applicable period of measurement. There are inherent challenges in measuring these metrics, and we regularly review and may adjust our processes for calculating our internal metrics to improve their accuracy. You should not consider these metrics in isolation or as substitutes for analysis of our results of operations as reported under GAAP. eventbrite Investor Presentation 2#3KEY INVESTMENT HIGHLIGHTS 3 4 1 2 Сл 5 Leading ticketing Ubiquitous brand platform for small-to-mid- presence yielding efficient customer Tech-enabled solution Product-led with self-service market events acquisition scalability roadmap expanding into attractive new markets Growth and operating leverage drive value creation eventbrite | Investor Presentation 3#41 Leading ticketing platform for small-to-mid-market events Eventbrite powers the global independent events economy by connecting hundreds of thousands of creators to millions of ticket buyers through our online ticketing and event marketing platform eventbrite | Investor Presentation 4#5EVENTBRITE AT A GLANCE LAST 12 MOS. $3.2B $249M $15M Gross Ticket Sales Revenue Adjusted EBITDA 351 K Paid Creators 1.7M Paid Events 84M Paid Tickets eventbrite | Investor Presentation Trailing 12 month data as of Q3 2022 Reconciliation of GAAP to Non-GAAP Financial Measures available in appendix 5#669% of Paid Tickets LTM We operate in 180 countries worldwide EVENTBRITE'S GLOBAL PRESENCE eventbrite | Investor Presentation Data as of Q3-2022 14% Rest of world 10% 7% 6#7TICKETS/ 37M MUSIC 16M RELIGION + SPIRITUALITY 24M BUSINESS + PROFESSIONAL 20M HEALTH, SPORTS + WELLNESS WE ENCOMPASS ALL CATEGORIES OF CREATORS 17M COMMUNITY + CULTURE 17M FOOD + DRINK 17M PERFORMING + VISUAL ARTS 14M FAMILY + EDUCATION eventbrite | Investor Presentation Trailing 12 month data as of Q3 2022 7#8FOCUSED EXECUTION DRIVING A POWERFUL LIVE EVENTS RECOVERY eventbrite | Investor Presentation DD DD DO 233M FY20 +25% 291M 33M +42% 47M 19% FY21 FY20 FY21 FY20 Total Tickets (Free & Paid) +5 pts 24% FY21 Frequent Creator Tickets (Paid Tickets) Eventbrite-Driven Tickets (% of Total Tickets) 8#92 Ubiquitous brand presence yielding efficient customer acquisition Our leading position draws creators on a scale that dwarfs traditional live events, particularly frequent creators whose passionate followers return again and again for content that they can't find anywhere else eventbrite | Investor Presentation 9#10WHO EVENTBRITE SERVES Paid Frequent Creators Creators Creators eventbrite Investor Presentation Eventbrite makes it possible for anyone to ticket and promote a free or paid event Trailing 12 month data as of Q3 2022 FREQUENT CREATORS DRIVE STRATEGY AND EXPANSION 3+ Events hosted per quarter Paid ticketing fees drive platform revenue Frequent creators are most consistent, financially healthy, active customers ~ 1/3 ~65% Of paid creator base Of paid ticket volume 10#11EVENTBRITE'S SCALE EXCEEDS "TRADITIONAL” LIVE EVENTS Annual ticket volume, 2019 201M 109M 69M 58M 22M 22M 17M 15M 15M I Eventbrite Eventbrite MLB Free Events Paid Events I 100 Largest Concert Tours NHL NBA NFL Broadway Premier League eventbrite | Investor Presentation Sources: Public disclosures 11#12EVENTBRITE'S GROWTH OUTPACES “TRADITIONAL” LIVE EVENTS Annual ticket volume eventbrite | Investor Presentation 2010 2012 2014 2016 2018 2009-19 CAGR +51% 0% 0% 2020 Eventbrite Total Tickets MLB, NFL, NBA, NHL and Premier League 100 Largest Concert Tours and All Broadway Shows Sources: Public disclosures 12#13EVENTBRITE ATTRACTS INDEPENDENT, ENTREPRENEURIAL CREATORS eventbrite | Investor Presentation EVENT FREQUENCY EVENT ATTENDANCE TICKET PRICES 42 $38 3.1 42 Average Paid Events Held Average Paid Tickets Sold Per Event Average Ticket Value Paid by Consumer Quarterly data as of Q3 2022 13#14FREQUENT CREATORS FIND OUTSIZED SUCCESS L 20 9.2 9.7 11.8 B 80% 62% 20% 71% 71% 66% FY19 FY20 FY21 FY19 FY20 FY21 Paid Events Per Frequent Creator Frequent Creator Ticket Volume* (% of paid tickets) eventbrite | Investor Presentation *Ticket volume to events by creators who hosted more than 3 events in at least one quarter during the period 14#153 Tech-enabled platform with self-service scalability We developed our platform to be accessible and intuitive for entrepreneurial creators, choosing to invest in self-service products that can be used with minimal training by a diverse user base eventbrite | Investor Presentation 15#16OUR PLATFORM UNITES WHAT CREATORS NEED Audience Platforms YouTube Marketing Tools eventbrite Investor Presentation GoDaddy mailchimp ل O Spotify in Meetup SQUARESPACE WIX Constant Contact HubSpot Event Ticketing zoom vimeo Streaming Tech twitch e DICE mindbody + classpass enlach *hopin Z BIZZABO showclix Universe cvent @tix See shopify Etsy Monetization Tools 16#17WE DEMOCRATIZE LIVE EVENTS 99% of creators self-sign on and start selling on their own eventbrite | Investor Presentation Trailing 12 month data as of Q3 2022 TULAN 17#18THE EVOLUTION OF EVENTBRITE'S PRODUCT < 2016 Powering event growth alongside ticketing Elevating access to live experiences Enabling frequent creators Creator Platform Growth Platform Event Platform eventbrite | Investor Presentation 2020 2022+ 18#19EXPANDING CAPABILITIES AT AN ACCELERATED PACE March 2020 Financial Relief Hub Postponement Tools Ticket Credits Zoom integration Boost Launch Mobile Deep Links and App Promos Email Marketing Calendar Reporting Salesforce integration PayPal Here (US) Google Login Creator Navigation Event Dashboard Personalized Event Recommendations Apple Pay 2021 2022 Zoom for attendees Self-Service APO Copy Ticket PayPal Pay Find My Ticket Later Improvements Collections 30+ 2020 product releases and enhancements 40+ 2021 product releases and enhancements 50+ 2022 planned releases and enhancements eventbrite Investor Presentation 19#204 Product-led roadmap expanding into attractive new markets We are transforming from a ticket processing platform to a ticket and events marketplace, flexing our consumer demand engine to help creators find, cultivate, and grow their audiences and sell out their events. eventbrite | Investor Presentation 20 20#21EVENTBRITE'S OPPORTUNITY Growth of Need for social connection Creator economy Top 6 EB Markets 477M population live experiences 1 e Ticketing eventbrite | Investor Presentation 400M Europe population 5B+ Rest of World, ex-China population Expanding product offerings Marketing Tools CURRENT e ADDRESSABLE MARKET $3.2B Ticket Fees Geographic expansion 1.1B Paid Tickets 1.9B Free Tickets *Source: Eventbrite commissioned market report, 2018. 21#22THE TAM IS IN THE TICKET Creator Ticketing Revenue 10%-50% Talent + Content 20%-40% eventbrite | Investor Presentation Source: Eventbrite creator surveys. I I I I I 8% Marketing Ticketing 10%-25% Event Management 10%-20% Creator Profit 22#23STRATEGICALLY LAYERING INVESTMENTS FOR PRODUCT-LED GROWTH 2020 Consumer Demand Generation Marketing Tools Frequent Creators Foundations eventbrite Investor Presentation 2021 2022 2023+ Win Consumer Trust Leverage Our Scale and Brand Build Creator Confidence 23#24BOOST REACH IS EXPANDING eventbrite | Investor Presentation ~3,400 +65% ~5,600 Q2 2022 Q3 2022 Total Subscribers $1.7M +60% $2.7M Q2 2022 Q3 2022 Subscription ARR* *Annualized revenue run-rate calculated as 12-times revenue of noted month. 24 24#25MOVING INTO EVENTBRITE 斑 eventbrite eventbrite Boost Marketing ADS 25% Tickets come from Eventbrite's audience today eventbrite | Investor Presentation Trailing 12 month data as of Q3 2022 E Hunter Thompson Dashboard Email Campaigns Share on Social Paid Social Ads Eventbrite Ads (Beta) Instagram Growth Settings Get more visibility with Eventbrite Ads Move your event to the top of relevant searches to get more visibility Reach the event-goers most likely to buy tickets to your events Set up an ad in a few clicks and have full control of your advertising costs Start your campaign Q Search Results Chilaka front tour! SM11030 PM Bridge Side Music Series-Jazz in the park Potential reach 12.7k ~ 5.2k 12,309 Visibility where it counts Tap into the world's largest events desination where over 83 million event-goers discover things to do Reach your ideal customer Reach event-goers most likely to buy your tickets using Eventbrite's exclusive events data for placements 25#26LO 5 Growth and operating leverage drive value creation Long-term value creation is powered by a business model with inherent operating leverage and new sources of revenue growth at structurally higher margins eventbrite | Investor Presentation 26#27OUR CREATORS' BUSINESS MODEL eventbrite | Investor Presentation EVENT FREQUENCY EVENT ATTENDANCE TICKET PRICES 27#28DRIVERS OF REVENUE GROWTH PAID CREATORS X EVENTS/ CREATOR TICKETS/ X X EVENT AVG. TICKET/ VALUE TAKE X RATE Favorable external trends and market forces Eventbrite strategy and tactics Eventbrite product roadmap, marketing, sales and support eventbrite | Investor Presentation 28#29REVENUE GROWTH ASSUMPTIONS TICKETS/ AVG. TICKET VALUE TAKE ***** PAID CREATOR EVENTS/ CREATOR S EVENT RATE High single-digit to low double-digit eventbrite | Investor Presentation Low to mid single-digit Mid to high single-digit Low to mid single-digit +20% ANNUAL REVENUE GROWTH TARGET OR STRONGER Low to mid single-digit 29#30LONG-TERM FINANCIAL MODEL TARGETS Revenue Cost of Revenue Gross Margin Product Development eventbrite | Investor Presentation Sales, Support & Marketing General & Administrative LAST 12 MONTHS LONG-TERM TARGET 100% 100% 30%-31% 35% 68%-70% 65% 27% - 30% 33% 17% -20% 22% 22% -24% (23%-26%) Add back: Depreciation & Amortization 32% Adj EBITDA (28%) 6% 20%+ 30#31Current Unit Economics Growth Model THE PATH TO 20%+ ADJUSTED > Ticket Price $39.00 Varies with geographies, creator type > Revenue Take Rate 7.9% Benefits from product improvements EBITDA MARGINS Revenue Per Ticket $3.08 Cost of Revenue $1.08 Variable transaction processing costs of ~2% of ticket price, plus modest incremental technical and support Gross Profit Per Ticket $2.00 Gross Margin 65.0% Product Development 1.02 Sales, Marketing & Support 0.68 Boost subscription and Ads revenue carry higher gross margins without transaction processing costs Operating expense and investments largely discretionary General & Administrative 0.98 Add back: Depreciation & Amortization ($0.86) Adj. EBITDA per Ticket $0.18 } Target 20-50% flow-through of annual revenue growth to Adj. EBITDA Adj. EBITDA Margin 6.0% eventbrite | Investor Presentation 31#32ONFINANCIAL WN UPDATE Freq Music Events Waihi Beach, New Zealand#33Q3 2022 HIGHLIGHTS • Revenue of $67.5 million grew 26% year-over-year based on continued growth in paid ticket volume and paid events. • Paid ticket volume rose 15% year-over-year reflecting an increase in paid events and average attendance per event. • Achieved Adjusted EBITDA of $4.2M and Adjusted EBITDA margin of 6%. • Eventbrite Ads released in ten US cities. • Eventbrite-driven tickets accounted for 29% of total paid ticket volume. eventbrite Investor Presentation BussPepper Promotions London, UK 33#34FINANCIAL PERFORMANCE Net Revenue $53M Net Loss $66M $67M $60M $56M ($17M) ($17M) ($18M) ($20M) ($21M) Q3 2021 Q4 2021 Q1 2022 Q2 2022 Q3 2022 Q3 2021 Q4 2021 Q1 2022 Q2 2022 Q3 2022 Gross Profit and Margin 66% 66% Adjusted EBITDA and Margin 11% 65% 65% 64% 7% 7% 6% $6M 4% $43M $44M $39M $5M $4M $35M $36M $4M $2M Q3 2021 Q4 2021 Q1 2022 Q2 2022 Q3 2022 Q3 2021 Q4 2021 Q1 2022 Q2 2022 Q3 2022 eventbrite Investor Presentation 34#35PAID TICKETS Q3 paid ticket volume rose 15% year-over-year Q3 average net revenue per paid ticket was $3.06 Paid ticket volume for events outside the U.S. increased 37% year-over-year 19M 22M 22M 22M 18M Q3 2021 Q4 2021 Q1 2022 Q2 2022 Q3 2022 eventbrite | Investor Presentation 35#36141K 133K 136K 169K 168K Q3 2021 Q4 2021 Q1 2022 Q2 2022 eventbrite Investor Presentation PAID CREATORS Q3 2022 Q3 paid creator count grew 27% year- over-year Q3 paid frequent creator count grew by 20% year-over-year 100,000 new free and paid creators published an event for the first time during Q3 Paid creators refers to creators with at least one paid ticket transacted in the period. 36#37PAID EVENTS Q3 paid event count grew 10% year- over-year Q3 average paid event frequency declined 14% year-over-year Q3 average paid event size grew 5% year-over-year Paid events refers to events with at least one paid ticket transacted in the period. eventbrite | Investor Presentation 40 48 43 42 41 3.6 3.2 3.2 3.1 3.0 513K 520K 474K 458K 440K Q3 2021 Q4 2021 Q1 2022 Q2 2022 Q3 2022 Paid Events Average Paid Tickets per Event Average Paid Events Per Creator 37#38eventbrite NOV. 2022 Q3 APPENDIX ON THE AIR Mountain Stage Charleston, WV#39PAID TICKETING METRICS 2020 Q1 Q2 Q3 Q4 FY 2020 Q1 2021 2022 22 Q2 Q3 Q4 FY 2021 Q1 Q2 Q3 Paid Transacting Creators (K) 185.4 55.2 79.0 87.6 276.9 85.0 114.5 132.5 141.3 276.4 135.8 169.0 168.1 Paid Transacting Events (K) 498.9 205.3 392.1 365.4 1,341.4 334.1 478.6 474.2 458.3 1,517.3 440.4 513.1 519.7 Paid Tickets (M) 22.2 4.7 9.2 11.0 47.1 10.2 16.0 19.1 22.1 67.4 18.1 21.9 22.0 Gross Ticket Sales ($M) $958 $176 $306 $348 $1,788 $389 $622 $678 $750 $2,437 $717 $843 $846 Net Revenue ($M) $49.1 $8.4 $21.9 $26.7 $106.0 $27.8 $46.3 $53.4 $59.6 $187.1 $55.9 $66.0 $67.5 Paid transacting is defined as generating revenue within the specified period. Certain prior references to paid creators were made on a published basis, and certain prior references to paid events were made on a hosted basis, which differs from the transacting bases provided in this table. eventbrite Investor Presentation 39#40CONSOLIDATED STATEMENTS OF OPERATIONS Unaudited (In thousands, except per share data) Net revenue Cost of net revenue Gross profit Three Months Ended Three Months Ended Mar 31 2020 Jun 30 2020 Sep 30 2020 Dec 31 2020 Mar 31 2021 Jun 30 2021 Sep 30 Dec 31 2021 2021 Mar 31 2022 Three Months Ended Jun 30 2022 Sep 30 2022 $ 49,086 $ 8,394 $ 21,868 $ 26,658 $ 27,818 $ 46,311 $ 53,367 $ 59,638 $ 55,875 $ 66,041 $ 67,472 28,005 10,094 11,231 13,000 13,675 18,053 18,238 20,328 19,973 23,042 23,450 21,081 (1,700) 10,637 13,658 14,143 28,258 35,129 39,310 35,902 42,999 44,022 Operating expenses: 16,171 15,047 11,540 11,793 15,319 16,396 16,678 17,910 18,518 22,541 22,249 Product development 99,915 (3,073) (5,011) (7,572) 5,639 6,358 11,360 12,559 13,148 14,263 14,455 Sales, marketing & support 42,109 22,472 15,845 22,720 19,028 23,733 18,319 21,319 18,817 19,495 20,596 General and administrative 158,195 34,446 22,374 26,941 39,986 46,487 46,357 51,788 50,483 56,299 57,300 Total operating expenses Loss from operations (137,114) (36,146) (11,737) (13,283) (25,843) (18,229) (11,228) (12,478) (14,581) (13,300) (13,278) (12) (3,625) (10,284) (10,665) (7,610) (2,776) (2,814) (3,067) (2,798) (2,837) (2,826) Interest expense Loss on debt extinguishment (49,977) Other income (expense), net (9,285) Loss before provision for (benefit from) income taxes (146,411) 1,186 (38,585) 2,837 (19,184) 3,330 (20,618) (948) 526 (2,460) (748) (603) (4,115) (5,100) (84,378) (20,479) (16,502) (16,293) (17,982) (20,252) (21,204) 65 (1) 243 (387) 513 61 311 543 203 (164) (80) Income tax provision (benefit) Net loss $ (146,476) Net loss per share, basic and diluted $ (1.71) $ (38,584) $ (0.44) $ (19,427) $ (0.21) $ (20,231) $ (0.22) $ (84,891) $ (0.91) $ (20,540) $ (16.813) $ (0.22) $ (0.18) $ (16,836) $ (0.18) $ (18,185) $ (0.19) $ (20,088) $ (0.20) $ (21,124) $ (0.21) Weighted-average number of shares outstanding used 85,879 88,410 90,973 91,972 92,879 93,899 94,462 95,782 97,554 98,015 98,543 to compute net loss per share, basic and diluted eventbrite Investor Presentation 40#41KEY OPERATING METRICS AND NON-GAAP FINANCIAL MEASURES Three Months Ended Unaudited (In thousands, except per ticket data) Mar 31 2020 Jun 30 2020 Net loss. Three Months Ended Sep 30 2020 Dec 31 2020 Mar 31 2021 Jun 30 2021 Sep 30 2021 Dec 31 2021 Mar 31 2022 Three Months Ended Jun 30 2022 Sep 30 2022 $ (146,476) $ (38,584) $ (19,427) $ (20,231) $ (84,891) $ (20,540) $ (16,813) $ (16,836) $ (18,185) $ (20,088) $ (21,124) Add: Depreciation and amortization 6,213 5,700 5,363 5,334 5,288 4,772 4,428 4,228 3,763 3,486 3,810 Stock-based compensation 10,822 9,611 10,107 9,675 11,363 12,323 12,300 11,537 12,836 14,253 13,529 Interest expense 12 3,625 10,284 10,665 7,610 2,776 2,814 3,067 2,798 2,837 2,826 Loss on debt extinguishment 49,977 Employer taxes related to employee equity transactions 479 215 218 278 682 793 400 669 357 210 167 Direct and indirect acquisition related costs 190 Other (income) expense, net Income tax provision (benefit) Adjusted EBITDA 9,285 65 (1,186) (1) (2,837) (3,330) 948 (526) 2,460 748 603 4,115 5,100 (119,600) (20,620) 243 3,951 (387) 513 61 311 543 203 (164) (80) 2,194 (8,510) (341) 5,900 3,956 2,375 4,649 4,228 $ Net Revenue Adjusted EBITDA Margin 49,086 (244) % $ 8,394 (246) % $ 21,868 $ 26,658 18% 8% $ 27,818 (31)% $ 46,311 (1)% $ 53,367 11% $ 59,638 7% $ 55,875 4% $ 66,041 $ 67,472 7% 6% Paid Ticket Volume 22,237 4,691 9,190 10,974 10,232 Net revenue per paid ticket $ 2.21 $ 1.79 $ 2.38 $ 2.43 $ 2.72 16,016 $ 2.89 19,091 22,088 18,054 21,863 $ 2.80 $ 2.70 $ 3.09 $ 3.02 $ 22,028 3.06 eventbrite Investor Presentation 41#42eventbrite | Investor Presentation eventbrite http://investor.eventbrite.com

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