#1EVERQUOTE Investor Presentation August 2022 EVERQUOTE Proprietary Information#2Disclaimer This presentation contains forward-looking statements. All statements other than statements of historical facts contained in this presentation, including statements regarding possible or assumed future results of operations, business strategies, development plans, regulatory activities, competitive position, potential growth opportunities, & the effects of competition are forward-looking statements. These statements involve known & unknown risks, uncertainties & other important factors that may cause actual results, performance or achievements of EverQuote, Inc. ("the Company") to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements. In some cases, you can identify forward- looking statements by terms such as "may," "should," "expect," "plan," "project," "estimate," "guidance," or "potential" or the negative of these terms or other similar expressions. The forward-looking statements in this presentation are only predictions. The Company has based these forward-looking statements largely on its current expectations & projections about future events & financial trends that it believes may affect the Company's business, financial condition & results of operations. These forward-looking statements speak only as of the date of this presentation & are subject to a number of risks, uncertainties & assumptions, some of which cannot be predicted or quantified & some of which are beyond the Company's control. The events & circumstances reflected in the Company's forward-looking statements may not be achieved or occur, & actual results could differ materially from those projected in the forward-looking statements, including as a result of: (1) the Company's ability to attract and retain consumers and insurance providers using the Company's marketplace; (2) the Company's ability to maintain or increase the amount providers spend per quote request; (3) the impact on the Company and the insurance industry of the COVID-19 pandemic; (4) the effectiveness of the Company's growth strategies and its ability to effectively manage growth; (5) the Company's ability to maintain and build its brand; (6) the Company's reliance on its third-party service providers; (7) the Company's ability to develop new and enhanced products and services to attract and retain consumers and insurance providers, and the Company's ability to successfully monetize them; (8) the impact of competition in the Company's industry and innovation by the Company's competitors; (9) the expected recovery of the auto insurance industry; (10) developments regarding the insurance industry and the transition to online marketing; (11) the Company's ability to successfully integrate PolicyFuel; (12) the Company's ability to successfully remediate the material weaknesses identified in the Company's internal controls over financial reporting; and (13) the possible impacts of inflation; (14) as a result of the risks described in the "Risk Factors" section of the Company's most recent Annual Report on Form 10-K, Quarterly Report on Form 10-Q & the other filings that the Company makes with the Securities & Exchange Commission from time to time. Moreover, new risk factors & uncertainties may emerge from time to time, & it is not possible for management to predict all risk factors & uncertainties that the Company may face. Except as required by applicable law, the Company does not plan to publicly update or revise any forward-looking statements contained herein, whether as a result of any new information, future events, changed circumstances or otherwise. The Company's presentation also contains estimates, projections, & other information concerning the Company's industry, the Company's business & the markets for certain of the Company's products & services, including data regarding the estimated size of those markets. Information that is based on estimates, forecasts, projections, market research, or similar methodologies is inherently subject to uncertainties & actual events or circumstances may differ materially from events & circumstances reflected in this information. Unless otherwise expressly stated, the Company obtained this industry, business, market & other data from reports, research surveys, studies & similar data prepared by market research firms & other third parties, from industry, general publications, & from government data & similar sources. The Company presents Adjusted EBITDA as a non-GAAP measure, which is not a substitute for or superior to, other measures of financial performance prepared in accordance with U.S. GAAP. A reconciliation of Adjusted EBITDA to the most directly comparable GAAP measure is included in the Appendix to these slides. EVERQUOTE Proprietary Information 2#3Our vision Become the largest online source of insurance policies by using data and technology to make insurance simpler, more affordable and personalized, ultimately reducing cost and risk. EVERQUOTE Proprietary Information 3#4Key Investment Highlights Insurance Marketplace Leader Leading multi-vertical online insurance marketplace providing compelling benefits for consumers and insurance providers Extensive Distribution Extensive distribution channels with third-party marketplace (carriers and local agents) and first-party DTCA¹ offerings Massive Market Opportunity $154b in annual insurance distribution and advertising spend in the early phases of shifting online provides multi-year tailwind Diversified Business Model Multi-vertical insurance market with diversified distribution channels creates resilience in business model Proprietary Tech and Data Proprietary platforms built on highly integrated machine learning assets support rapid growth and drive network effects Compelling Financial Model Targeting 20+% average annual revenue growth over the long- term with expanding Adjusted EBITDA margin² 1. "DTCA" refers to Direct-to-Consumer Agency EVERQUOTE 2. Based on the compound annual growth rate (CAGR) from 2016 - 2021 of Revenue and Adjusted EBITDA of 28% and 37%, respectively. Company anticipates industry headwinds will result in current year growth below long-term targets. Proprietary Information#5Company Snapshot ■ ◉ One of the insurance industry's largest online customer acquisition and distribution platforms 3rd party Marketplace with 100+ carriers and 8,500+ local agents; 1st party DTCA platform with 200+ agents Diversified model serving consumers and providers in the auto, home & renters, life and health insurance markets Highly scalable, proprietary platform powered by deeply integrated machine learning and data assets Founded by MIT alumni in 2011 with headquarters in Cambridge, MA; IPO in summer 2018 28% Revenue CAGR (5yr)¹ 4.6x YOY DTCA revenue 4 Insurance verticals Auto 31% VMM² CAGR (5yr)¹ 4.1X YOY DTCA policies 4 ㅁㅁ 95% Non-Auto³ CAGR (5yr)¹ 4.6x YOY DTCA agents 4 Home & Renters 1. Based on the compound annual growth rate (CAGR) from 2016 - 2021; EVERQUOTE 2. "VMM" refers to Variable Marketing Margin 3. "Non-auto" refers to non-auto insurance verticals Life די. Health 4. Year-over-year increase based on 2Q2022 over 2Q2021 for combined DTCA operations; policy growth based on policies submitted and agent growth based on average within the period. Proprietary Information LO 5#6Large & Expanding TAM U.S. Insurance Market: Distribution & Ad Spend¹ $154b Total Market Projected Annual Growth to 2024¹ 5% Market growth Growth Drivers Continued shift of consumer time spent online $16.7b Total Advertising Spend 16% Digital spending growth Continued shift of acquisition spend online $6.5b Total Digital Spend 1. EVERQUOTE 2. $405m² EverQuote 2022 revenue guidance midpoint Continued shift to digitization of insurance products and workflows Source: Stax Consulting, Inc., S&P Global Market Intelligence SNL Insurance Data, IIABA and Company estimates as of February 2021.. EverQuote is not reaffirming this guidance as of the date of this presentation & makes no statement with respect to this guidance other than that such guidance was provided by EverQuote as of August 1, 2022. Proprietary Information 6#7EverQuote Benefits Both Consumers & Providers Our platforms address challenges inherent in the highly-fragmented insurance market Consumers save time and money ☐ Single destination for insurance needs ◉ Personalized shopping experience ☐ Average savings of $600 per year¹ EVERQUOTE Too THAT Providers acquire consumers more efficiently ■ ■ ◉ Large volume of high intent consumers Higher ROI from target-based consumer attributes Opportunity to acquire consumer referrals (within Marketplace) and bound policies (within DTCA) Anthem United Healthcare clearcover USAA Lemonade PROGRESSIVE Allstate Hippo N Liberty Mutual FARMERS INSURANCE elephant Nationwide 1. Estimated average annual premium savings based on a countrywide survey in 2020 of EverQuote users that reported old & new auto premiums. Proprietary Information 7#8The Customer Journey Customer Acquisition Traffic Channels Consumer Arrival SEM Email Calls Partnerships Display TV/Other¹ EVERQUOTE Consumer Routing Provider Matching Alignment Bidding Performance 723 1. Other includes organic search, direct-to-site, inbound calls, social & other traffic sources. 2. "DTCA" refers to Direct to Consumer Agency consisting of first party agents. 3. "PSaaS" refers to Policy-Sales-as-a-Service offering. Distribution Provider Engagement Marketplace (3rd Party) EverQuote Monetization Per Referral Carriers Local Agents DTCA² (1st Party) Independent agent for several carriers PSaaS³ teams exclusive to each carrier Per Policy Sold Proprietary Information 8#9Proprietary Platforms Strengthen Competitive Moat Highly integrated machine learning and data assets to support growth of all verticals Marketing Consumer Distribution B2B $ T $ Omni-channel Automated Bidding Personalized User Experiences Consumer Alignment Algorithms Minimize Cost per Acquisition Maximize Conversion Rates Maximize Bind Performance Enterprise & Agency Campaign Management Maximize Value per Acquisition EVERQUOTE Proprietary Information#10Distribution Strength of our Platforms Representative Partners 100+ aetnaⓇ Humana. Allstate carriers available in the marketplace 8,500+ 3rd party local agents 200+ 1st party EverQuote agents TRAVELERSJ FARMERS INSURANCE Cigna AMERICAN FAMILY INSURANCE MUTUAL OMAHA Liberty Mutual N Nationwide is on your side USAAⓇ MetLife Lemonade Anthem National General ance Agents ica, Inc. Accident & Health EVERQUOTE Based on Company data & representative of the insurance provider partners on the platform as of August 1, 2022 Independent Insurance Agent PROGRESSIVE United Healthcare NATIONAL NATIONAL ASSOCIATION OF PROFESSIONAL INSURANCE AGENTS Local Agents Serving Main Street America elephant Proprietary Information 10#11Creating a World-Class DTCA Platform ■ EVER agents serve consumers in all of our insurance verticals PSaaS model for Auto and Home verticals; EVER agents dedicated exclusively to selling a specific carrier's policies Independent agent model in Life and Health verticals; EVER advisors work with multiple carriers. Broadens access to the $137b commission TAM¹ component of insurance distribution spend shifting online. Opportunity to improve shopping experience, build lifetime consumer relationships and enhance monetization Started in 2020 with in-house effort; complemented by acquiring Cross Pointe Insurance, which we renamed Eversurance, and PolicyFuel $13.1m 2Q22 revenue 4.6x YoY revenue 2 13% 2Q22 revenue; % of total 4.1X $7.5m 2Q22 Health revenue +84 YoY policies 2 NPS3 Representative DTCA Customer Review “I can't thank Erica enough for her patience, kindness, and compassion she extended to me as I set up a new health care plan for my family. Also, the ability to call and email back and work with the same person who is familiar with you and what you need is outstanding!! Great customer service, looking forward to a long professional relationship." EVERQUOTE 2. 3. - Stephen 1. Source: Stax Consulting, Inc., S&P Global Market Intelligence SNL Insurance Data, IIABA and Company estimates. Year-over-year increase based on 2Q2022 over 2Q2021 inclusive of revenue resulting from acquisition of PolicyFuel. Net Promoter Score based on surveys (Nov 2021 - Jan 2022) of consumers who submitted policies through our DTCA, the health Annual Enrollment Period in 4Q21. Proprietary Information 11#12Building a Multi-Vertical Insurance Destination We are executing on our vision and continue to build more diversified revenue streams Health & Medicare Life Home & Renters Auto 2011 Marketplace¹ 2016 2019 DTCA² Marketplace DTCA Marketplace Non-Auto Revenue³ 0% 3% EVERQUOTE = Service offered 2020 DTCA Marketplace 15% 123 "Marketplace" refers to third party carriers and local agents. 2. Direct to Consumer Agency ("DTCA") refers to first party agents. Non-Auto revenues as a percentage of overall Revenue include home & renters, health, and life verticals. 2021 DTCA Marketplace DTCA 18% 21% = Service not offered Proprietary Information 12#13Track-Record of Successful Acquisitions Pursued opportunities that accelerate our strategy to be the leading online destination for insurance shopping Acquisition Criteria Broaden market opportunity Enhance consumer experiences Financially accretive Accelerate DTCA strategy Support growth of carrier partners Build diversified revenue streams Recent Transactions Crosspointe Insurance, which we renamed Eversurance (closed September 2020) A sales and decision support agency that connects consumers to high quality health insurance in a customer-centric environment. Founders with deep health insurance experience; approximately 30 full- time employees (many of whom are agents)¹ PolicyFuel (closed August 2021) Digitally-enabled insurance agency offering auto and home policies via a PSaaS model; advisor teams focused exclusively on selling a carrier's own insurance offerings to its target consumers Founders with decades of collective P&C insurance experience; a team of 90 full-time employees (many of whom are agents)² EVERQUOTE 22 1. Represents data as of time of acquisition closing. 2. Represents data as of time of acquisition closing. Proprietary Information 13#14Multiple Levers Driving Future Growth Deepen Expand DTCA Platform Grow Existing Verticals Consumer & Provider Engagement .... 3.... ..... Increase Attract More Provider Coverage & Budget Consumers EVERQUOTE Proprietary Information 14#15EVERQUOTE EVERQUOTE Financial Overview Proprietary Information 15#16Second Quarter 2022 Highlights Continued strong headwinds in auto insurance adversely impacted 2Q22 financial performance Total revenues of $101.9m; a 3% decrease over 2Q21 Variable Marketing Margin of $33.1m; a 1% increase over 2Q21 and represents 32% of revenues Non-auto revenues of $20.5m; a 10% increase over 2Q21 and represents 20% of total revenue Delivered positive Adjusted EBITDA of $1.4m through comprehensive expense management DTCA revenues in 2Q22 of $13.1m, or 13% of revenues $102m Revenue 32% VMM as a % of revenue $33m VMM 10% Non-Auto YoY revenue growth $1.4m 2Q22 Adjusted EBITDA 13% DTCA revenues as a % of revenues EVERQUOTE Note: Adjusted EBITDA is a non-GAAP metric, refer to financial reconciliation for additional detail. Proprietary Information 16 46#17Strong Track Record of Growth Revenue ($m) 450 28% CAGR 2016-2021 25% 419 20% 15% ■ ☐ Total revenue grew 28% compounded annually 2016-2021 Other Insurance verticals grew 95% compounded annually 2016 - 2021 Revenue diversification by growing other insurance verticals: Home & Renters, Life, Health 400 347 350 300 249 250 200 163 10% 150 123 126 100 5% 50 О 0% 2016 2017 2018 2019 2020 2021 Auto Other Verticals Other Verticals, % of total 00 Home & Renters Life + Health EVERQUOTE Note: Based on the compound annual growth rate (CAGR) from 2016-2021 of Revenue.. Company anticipates industry headwinds will result in current year growth meaningfully below long-term targets. Proprietary Information 17#18Delivering Incremental Variable Marketing Margin Variable Marketing Margin ($m) 31% CAGR 2016-2021 29.5% 73.3 28.3% 28.2% 27.4% 46.1 33.6 35.8 2016 2017 2018 2019 32% 31.3% 129.6 31.0% 31% 108.6 30% 29% 28% 27% 26% 25% 2020 2021 Variable Marketing Margin % VMM grew 31% compounded annually 2016 - 2021 Proprietary platforms have driven increasing VMM as a percentage of revenue (VMM %) since 2016 Auto insurance headwinds in 2H21 adversely impacted VMM and associated % Potential for incremental improvement in VMM% from higher VMM margins associated DTCA and customer cross-selling EVERQUOTE Note: Beginning in the first quarter of 2019, we revised our definition of variable marketing margin, or VMM. The VMM displayed above reflects our revised definition of VMM for all years presented. Refer to Key Metrics Definitions in the Appendix for a definition of VMM. Proprietary Information 18#19Focused on Delivering Long-term Profitability Adjusted EBITDA ($m) 20.0 15.0 37% CAGR 2016-2021 18.4 14.6 10.0 5.0 0.0 3.0 -1.5 -5.0 -5.5 8.3 -10.0 2016 2017 2018 2019 2020 2021 EVERQUOTE Note: Adjusted EBITDA is a non-GAAP metric, refer to financial reconciliation for additional detail. ■ Adjusted EBITDA grew 37% compounded annually 2016 - 2021 ■ ■ Strategic investments in proprietary technology and data platforms provide key driver for long-term growth Significant opportunity for growing Adjusted EBITDA margin in the long-term by improving the efficiency of marketing costs and leveraging operating expenses Proprietary Information 19#20EVERQUOTE EVERQUOTE NASDAQ: EVER Proprietary Information 20#21EVERQUOTE EVERQUOTE Appendix Proprietary Information 21#22Key Metrics Definitions Variable Marketing Margin Adjusted EBITDA We define variable marketing margin, or VMM, as revenue, as reported in our consolidated statements of operations and comprehensive income (loss), less advertising costs (a component of sales and marketing expense, as reported in our statements of operations and comprehensive income (loss)). We use VMM to measure the efficiency of individual advertising and consumer acquisition sources and to make trade-off decisions to manage our return on advertising. We do not use VMM as a measure of profitability. We define Adjusted EBITDA as net income (loss), adjusted to exclude: stock-based compensation expense, depreciation and amortization expense, acquisition-related costs, legal settlement expense, one-time severance charges, interest income and the provision for (benefit from) income taxes. We monitor & present Adjusted EBITDA because it is a key measure used by our management & board of directors to understand & evaluate our operating performance, to establish budgets & to develop operational goals for managing our business. EVERQUOTE Proprietary Information 22 22#23Reconciliation of Adjusted EBITDA - 12 Months Ended 12 Months Ended ($ in Thousands) December 31, December 31, December 31, 2021 2020 2019 December 31, 2018 December 31, 2017 December 31, 2016 Net loss ($19.434) ($11,202) ($7,117) ($13,791) ($5,070) ($930) Stock-based compensation $30,020 $12,721 $7,121 $1,860 $1,956 $24,179 Depreciation & amortization $5,072 $3.350 $2,186 $1,341 $1,360 $1,437 Legal settlement $1,227 Acquisition-related costs/ $1,065 $2,258 earnout Severance under a plan 440 Interest (income) expense, ($37) (189) ($669) (121) 381 508 net Provision for (benefit from) ($2,510) 18 income taxes Adjusted EBITDA $14,616 $18,396 $8,348 ($5,450) ($1,469) $2,989 EVERQUOTE Proprietary Information 23 23#24Reconciliation of Adjusted EBITDA - 3 Months Ended ($ in Thousands) June 30, 2022 March 31, 2022 3 Months Ended December 31, September 30, June 30, 2021 2021 2021 Net loss ($3,756) ($5,715) ($8,480) ($5,272) ($1,881) Stock-based compensation $7,600 $7.530 $7,063 $8,348 $7,089 Depreciation & amortization $1,405 $1,511 $1,464 $1,298 $1,136 Legal settlement Acquisition-related costs/ ($3.779) ($892) $60 $819 $265 earnout Severance under a plan 440 Interest expense, net ($37) ($8) ($4) ($9) ($10) Provision for (benefit from) ($2,510) income taxes Adjusted EBITDA $1,433 $2,426 $543 $2,674 $6,599 EVERQUOTE Proprietary Information 24